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Pragmasoft A/S

Olof Palmes Allé 49 8200 Aarhus Denmark
+45 4693 4719

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Pragmasoft A/S

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Our Target Groups
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Pragmasoft A/S

Pragmatic IT solutions

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Small businesses are often a primary choice when it comes to implementing new and important entrepreneurial services. With passion and dedication, these small companies offer personal services and quick decision-making. A perfect example can be found in Aarhus in Denmark: There, Pragmasoft A/S is situated. The innovative provider of web-related IT services finds its customers in many sectors and offers tailor-made solutions to fit individual needs.

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Ever since the foundation of Pragmasoft in 2005, the company decided to be open for different technologies. “This fact helped us in times of economic crises in Europe,” explains Vibeke D. Hansen, CEO of Pragmasoft and with the company for three years. “Often, companies invest in the technologies they have already purchased and aim to exploit all features the equipment can offer. It is our job to help these enterprises to make the most of their digital systems by integrating and expanding their use of mobile technologies.”

Despite its growth in recent years, Pragmasoft maintains its flat hierarchical structures. “Everybody has a personal share in everything and is passionate about his or her work,” states the CEO. “We all feel close to every decision.”

At the present time, Pragmasoft employs a team of 30 people at its headquarters in Aarhus, and expects an annual turnover of 5.3 million EUR for 2013.

“Our staff mostly consists of developers,” says Ms. Hansen. “They continuously work on entrepreneurial projects related to web-based or mobile systems and create effective, cost-saving solutions. Examples are damaged goods or complaints within a mail order business: The goods are sent back and the damage has to be evaluated. Many companies do all these steps with paper forms. We, on the other hand, created a custom-made application that takes care of these processes. All of our solutions are perfectly fitted to the needs of the client, there are no standardized products.”

Many of Pragmasoft’s customers, mainly large enterprises, publishing houses or advertising agencies, are addressed through various marketing channels.

“Until a few years ago, our marketing solely consisted of recommendations,” explains the CEO. “Today, we maintain a large network and make use of a company website and several internet services.” Despite these comprehensive approaches, the company mostly cooperates with customers from Scandinavia. “We can also exhibit some global partners,” states Ms. Hansen. “These are, however, due to indirect export activities.”

In the future, the Danish company strives to expand its business. “We started to get attention of public organizations,” says the CEO. “They often like to plan ahead and think in the long-term. In addition, many enterprises are in need to invest in mobile services: We have the necessary know-how to develop and integrate these technologies.”

Related Keywords

Custom-Made Applications

Cost-Saving Solutions

Mobile Systems

Web-Based Systems

Mobile Technologies

Web-Related IT Services

IT Solutions

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