“CompliTime represents contemporary watchmaking skills,” confirms CEO Emmanuel Vuille, who came on board in 2009. “We try to preserve the traditional craft and combine it with innovative architectural movements.” Focusing on unique pieces, small series and prototypes for preproduction, CompliTime is an A-to-Z partner to its clients from the first concept validation to the development and manufacture of the pieces.
“Sometimes, the client has an idea himself, but very often we propose an idea and a concept,” says Mr. Vuille. “We do not have a catalogue of standardised products. We offer individual developments exclusively.” CompliTime takes on production for series of 20 to 60 movements for several 10,000 CHF.
CompliTime accomplishes all its developments for third parties. The company’s name never appears on the watches. Today, renowned Swiss watch manufacturers and brands rely on the creativeness and precision work of CompliTime. The watchmaking expert sells mainly to professional customers. Yet if a private customer asks for a special piece that fits into the company’s business concept, he is most welcome, too.
Focusing on Switzerland, the company follows a longterm business approach. Today, CompliTime strongly benefits from word-of-mouth advertising. “We get one new customer per year,” says the CEO. “Our philosophy is quality based. We are not up for quantities.We work on small quantities, and we do not aim to go into the industrial mass movement. Here, we do not have the right skills. We are specialists for the ultracomplicated.”
The company was set up in 2001 by the current owners Robert Greubel and Stephen Forsey with the idea to develop and produce complicated movements in small series. Today, CompliTime is integrated into a group of companies owned by the two company founders with a staff of 100, 30 of whom are active for CompliTime.
The sister company Greubel Forsey focuses on the production and sales of watches while the CT Design Company specializes in design. “Our business is an endless quest for knowledge,” says Mr. Vuille. “We have many new ideas in the pipeline, and we always aim to improve our know-how and our skills. In the last years, we also managed to establish a network of highly competitive subcontractors. At the moment, we recognise a strong trend back to quality. We will continue to invest in our business competence as this is our greatest asset.”
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